.Post Views: 15.Ever pondered just how a power designer finds yourself managing an influencer advertising system? Jonathan Eg, Chief Executive Officer of Partipost, spills the tea on The Adrian Show.Key takeaways:.Why investing formulas brought about isolation (and also a job pivot).The magic formula: genuineness + congruity = influencer success.B2B influencer marketing in Asia: It is actually coming, however gradually.AI influencers: Cool, yet most likely will not change your BFF's Instagram.The payment concern beleaguering influencer advertising (and also just how Partipost is actually handling it).Fun reality: Jonathan's daddy looks forward to Mondays. Yes, you read through that right.Profits: The influencer advertising and marketing landscape is actually advancing faster than you may claim "wipe up." From micro-influencers to artificial intelligence avatars, the video game is actually changing-- but authenticity still reigns supreme.So, prior to you cross out that close friend with 200 followers as "certainly not prominent," bear in mind: worldwide of nano-influencers, your bestie could simply be actually the upcoming major thing.Listen for additional influencer insights as well as perhaps grab a recommendation or 2 for your personal Instagram video game!